Things are not that safe for Telugu films at the box office. Only a select few are seeing good collections. But post the second wave, not one film made any good money as per the trade.
Last week, a film called Gully Rowdy was released and had some fun in it. But the audience has panned the film as the collections are dismal. Even the weekend could not save the film at all.
Though the film was sold for profits, the theatrical revenue is very low giving a loss to several distributors. All hopes are now on Shekhar Kammula’s Love Story which will release this Friday.Follow @THEPANIPURI