A couple of months ago, Reliance Entertainment announced that they will release Akshay Kumar starrer Sooryavanshi and Ranveer Singh’s 83 for Diwali and Christmas. They also added that they will go for an OTT release if the theatrical release by that time is not possible.
It looks like Reliance is eyeing OTT release now for 83. The producers of 83 say that they can’t pay VPF so to restart the film business, theater owners and Digital Service Producers should give up VPF. There are similar demands from the Telugu and Tamil film industries.
That means the producers are pressurizing the DSPs and theater owners to take the burden off or they are blackmailing indirectly about going for an OTT Release. That looks unlikely as theater owners who are already suffering are unlikely to take the burden and Digital Service Providers can not take such a big discussion that will shake their entire business structure. So, an Online release looks imminent.Follow @THEPANIPURI