The Beta Launch of Mega Producer Allu Aravind’s OTT Platform – Aha had already happened. The ace producer planned a grand curtain raiser event on March 25th on the eve of Ugadi. The plan was to introduce all the investors in this big project and launch as many as 25 web series will be launched on this occasion.
However, the event is now canceled due to the Coronavirus outbreak. The launch event should have happened much earlier. People who are staying indoors during the Lockdown are heavily dependent on OTT platforms to kill their time. Allu Aravind missed a big opportunity.
Vijay Deverakonda is the Brand Ambassador of App and Allu Aravind is also keen on having Bunny promote it. Meanwhile, experts opine that Having had to take on corporate giants like Amazon Prime Video and Netflix, it is not easy for Aha especially that it has limited its base by claiming itself a 100% Telugu platform.Follow @THEPANIPURI